Archive for May, 2010

Green Tech


Green Tech

Aqueduct For Florida A Modern-Day “Roman” Germ of an Idea

The west coast of Florida remains trapped in an ongoing drought. In Pinellas and Hillsborough Counties (Tampa and St. Petersburg/Clearwater) severe restrictions on water use are in place. Even the use of reclaimed water for lawns and gardens is now restricted. The rainy season is not yet here; but in past years the amount of rainfall received during the wet months was far below the historical average, so that reservoirs and ground water supplies have never had a chance to recover.

The situation is quite different in northern Florida, in the Panhandle and all across the State close to the Georgia border. The weather in those parts of the State is generally wetter, and more consistently so, than the weather farther south.

Yesterday, our local St. Petersburg Times carried a story (with photographs) of the damage which is now being inflicted in Madison County (which borders Georgia) by floodwaters from the Withlacoochee and Suwannee Rivers. The storms which produced the rain moved from west to east across the Panhandle over the past week, to the point at which the Withlacoochee crested at 89 feet, four feet above the record set in 1948. So far, the rising floodwaters have destroyed or caused severe damage to almost 200 homes and lesser damage to 500 more, all areas combined. Two people are known dead, and one person is missing.

Quite apart from the possibility of reducing the tally of deaths, personal injury, and property damage which even a partial remedy for river flooding in these areas might entail, it boggles the mind just to consider the sheer waste of so much fresh water. Most of that damaging flood water will be gone forever as it eventually finds its way to the Gulf of Mexico. That’s a shame, because so much of it could be put to good use in the west coast, central, and other parts of the State where it is so desperately needed. The waste is not just limited to damaging flood waters, either. The “top of Florida” is blessed with more rainfall, on average, than it needs. Obviously, the flow of river water into the Gulf represents a volume of water which has not been put to good use.

In passing, we acknowledge that the flow of a certain amount of river water into the Gulf is said to be necessary for the health of the shellfish beds near the coastline.

Even so, it seems inadmissible to stand by and do nothing but watch a surfeit of water in the northern counties lay waste and then go to waste while there is such a great need for water in other areas of the State. Surely there is a partial remedy which might ameliorate the problems in the affected sections.

The Romans found a way to move big volumes of water over considerable distances. Surely we can build on their success - and on successes over the centuries since that time - by constructing an Aqueduct system to bring excess water from the northern Florida counties to drier areas to the south.

The best part is that the right-of-way is already in place! It’s called Interstate 10 and Interstate 75. Take a peek at a map of Florida. Find the intersection of I-10 and I-75. The Suwannee and Withlacoochee Rivers are close by, as are other rivers. There are others to the west, and I-10 probably crosses every one of them.

Excess water could be fed into the Aqueduct lying above-ground or underground in the median of I-10 at various points along its route, and then fed south toward Tampa and St. Petersburg/Clearwater in that part of the Aqueduct lying within the median of I-75 and I-275. Do you see how obvious that is?

If ever there was a perfectly-planned right-of-way for a particular purpose, although not part of the design at the outset, this is it.

There would be hurdles. There always are. Will and determination were invented for the purpose of overcoming hurdles.
It seems to me that the construction and operation of The Florida Aqueduct is an undertaking which private capital should undertake. It need not cost the State a penny.

Let’s see whether anyone steps up to the plate.
.,.,.,.,.,.
William Kurtz

Palm Harbor, Florida

April 11, 2009

The author is a retired corporate CEO and attorney, and a long-time investor. He has passed the NASD Series 65 Investment Adviser exam. He publishes his Investment Newsletter and Action Suggestions three times per week at http://www.candlewave.com/ The Action Suggestions provide specific Safety Stops on major Indexes; a review of the major Indexes; an individual review of each of the Gold, Silver, and Crude Oil markets; an individual review of each of the Dow 30 stocks and of selected non-Dow stocks; a review of five popular Forex pairs; and his Daily Commodities Report. The Daily Commodities Report is also available as a free-standing service at http://www.commoditiesjunction.com/ The Operating Manual for his copyrighted “Candelaabra” technical analysis trading system for all financial markets is also available through its own website at candlesticksonsteroids.com and via info@candlewave.com

“Candelaabra” rides atop Genesis Financial Technologies’ “Trade Navigator” © platform. “Trade Navigator” with the “Candelaabra” overlay, and data feed, are available directly from Genesis by arrangement with CandleWave, LLC. in a joint risk-free 30-day trial of Trade Navigator and of Candelaabra.

Article Source: http://EzineArticles.com/?expert=William_Kurtz

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Recycle, Reuse and Reduce


Recycle, Reuse and Reduce

Does you family recycle aluminum cans? Do they do it to get a little extra cash or because it is the responsible thing to do? How much do they, and you, know about what happens to the can after the soda is gone? Here is a quick true and false quiz on recycling. It will only take 2 or 3 minutes to find out what you know and what you need to know about the importance of families recycling.

Circle the answer for each of the 6 questions. Now test the other members of the family.

1. In the time it takes you to read this question, 50,000 12-ounce aluminum cans are made.

                  True or False

2. When you recycle one aluminum can you save enough energy to equal a half gallon of gasoline?

                  True or False

3. There is no limit to the amount of times aluminum can be recycled.

                  True or False

4. We use over 80,000,000,000 (billion!) cans a year.

                  True or False

5. At one time, aluminum was more valuable than gold.

                  True or False

6. More aluminum goes into beverage cans than any other product.

                  True or False

Surprise! All of the answers are true.

Did you know that for every $10 spent buying things $1 or 10% goes for packaging that is thrown away. Packaging, and that includes aluminum cans, represents 65% of household trash. Wow. What a waste of money and resources. We can do better than that.

Our family is making a special effort to Recycle, Reuse and Reduce. Will you join us in helping to protecting our earth and natural resources? Maybe your family could put up a special box to save aluminum cans for the recycling center.

(c) Judy H. Wright http://www.ArtichokePress.com You have permission to reprint this article in your blog, ezine or offline magazine as long as you keep the content and contact information intact. Thank You.

Artichoke Press is the home site of Judy H. Wright, family relationship coach and author. If your organization would like to schedule Auntie Artichoke, the storytelling trainer, for a workshop please call 406.549.9813.

You are also invited to visit our blog at http://www.AskAuntieArtichoke.com for answers and suggestions which will enhance your relationships. You will also find a full listing of free tele-classes and radio shows held each Thursday just for you.

Thanks for joining our community of caring parents, family members,coaches, teachers and mentors who want to help raise a generation of responsible adults.

Clean Green Engine Fox News

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USA - China - A G2 For Climate and Economy?


USA - China - A G2 For Climate and Economy?

China appears to view global warming as an economic issue, Obama’s administration is primarily focused on the current economic crisis as well, but climate change is also a serious crisis and a threat to the world’s economic system itself with all its present and predicted impacts. Don’t these global problems require an integrated economic and environmental strategy? The hypothesized summit between Barack Obama and the Chinese president, Hu Jintao, could be an important step to accelerate urgent actions needed both to face the global economic downturn and to build a solid climate pact.

China, in its last 5-year plan, sets targets to reduce national energy intensity (energy used per unit of GDP) by 20% between 2006 and the end of 2010. According to Deborah Seligsohn, China Program Director on Climate, Energy and Pollution of the World Resources Institute, this target seems to be realizable given their latest remarkable record (-1.8% in 2006, -3.7% in 2007, and -4.2% in 2008.) Last month Hillary Clinton met experts from the Asia Society and the Pew Centre for Climate Change that together wrote a report that could help the creation of this US-Chinese partnership on climate change. But the good examples from China, although not directly referred to CO2 emissions, and Obama’s ambitious plan on energy and climate will need decisions from other 13 countries (or federations such as the EU), including Russia, India, Japan to get 80% of world’s emissions “under control”. Nowadays the other 173 countries account for about 20% of total CO2 emissions, but population increase and old development patterns could dangerously increase their “pollution share” in the future: every nation will be then required to cut the CO2, but large amount of money are needed to do so. Where will our leaders take Dollars, Yuan or Euros these days?

Next steps: -264 days to COP15:
Two events along the path to Copenhagen will take place in Bonn from March 29th to April 8th: the 7th session of the AWG-KP (Ad Hoc Working Group on Further Commitments for Annex 1Parties under the Kyoto Protocol) and 5th session of the AWG-LCA (Ad Hoc Working Group on Long-term Cooperative Action under the Convention). As we can read on the UNFCCC website “this is the first of three planned negotiating sessions before COP 15 in December” and can hopefully prepare a good ground for delegations and political leaders to decide upon.

Written by Luca Marazzi on behalf of Responding to Climate Change.

For further information on Climate Change please visit the Responding to Climate Change website - http://www.rtcc.org

Article Source: http://EzineArticles.com/?expert=Luca_Marazzi

american idol - green brain

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A Carbon Footprint is Impacted by Fugitive Refrigerant Gas Emissions


A Carbon Footprint is Impacted by Fugitive Refrigerant Gas Emissions

The United States and a host of other foreign countries are focusing on fugitive emission tracking for certain industries. The goal is to identify the amount of substances that are emitted into the atmosphere when a refrigerant gas leak occurs. This will give government officials at the EPA a better understanding of the amount of greenhouse gases harming the environment each year and contributing to global warming due to the ineffective management of refrigerant gases.

Fugitive emission takes place when an unexpected leak of a hazardous substance occurs in a system and the discharge is not contained in a vent, stack, or duct. This may be caused by a component failure, poor servicing, or a breakdown in some industrial process. When a system containing refrigerant leaks, these high global warming potential substances cause damage to the atmosphere. Certain refrigerant gases are not broken down in the atmosphere and end up entering the stratosphere and destroying the protective ozone layer over time.

Across the U.S. economy, refrigerant gases or fugitive emissions equal over 300K tons of carbon dioxide each year. Other countries have similar or worse outputs. Many environmental regulations, such as The Montreal and Kyoto Protocols, exist to reduce the escape of harmful substances, like refrigerants, into the atmosphere over time. There are additional goals to reduce the potential for global warming in the near future and to improve air quality in the long term by reducing the emissions refrigerant gases.

A select few refrigerant gases have multiple detrimental effects on the environment. Not only are they ozone depleting substances but they are also chemicals with a high global warming potential (GWP) which places them into the category of greenhouse gases which lead to global climate change. For many reasons, it is important to effectively monitor, track, and report refrigerant gas usage.

The EPA has finalized its rules pertaining to any fugitive emission occurrence, whether through evaporation or a leak. The regulations apply to several industries, including existing and newly constructed facilities with systems using refrigerant gas in their workplace heating and cooling systems. Other industries are industrial chemical manufacturing, electric services, pulp and paper mills, and petroleum refinancing.

Tracking fugitive refrigerant gases is required by facilities owning or operating HVAC-R systems or by manufacturers who produce them. The EPA has identified a number of dangerous compounds, among them chloroflurocarbons, hydrofluorocarbons, methyl bromide, halons, methyl chloroform, and carbon tetrachloride.

A particular concern for fugitive emission problems is with refrigerant gas, because it contains chloroflurocarbons and hydrofluorocarbons, two primary contributors to the weakening of the ozone layer and the increase in greenhouse gas volumes. Furthermore, refrigerant gas is used across many industries in refrigeration and cooling units, ventilation and air conditioning systems, and fire protection systems.

When a fugitive emission occurs, businesses are required to track the refrigerant leak rates and report annul refrigerant usage it to the EPA. One of the primary emissions scopes, fugitive refrigerant gas emissions are an integral part of an organizations carbon management requirements. Of the utmost importance is the determination of the HVAC-R system that is leaking and the capturing of the service event detail related to fixing the leak. Systems containing refrigerant gases must be inspected by EPA certified technicians and all service events must be logged when refrigerants are handled.

The new fugitive emission regulations provide a more standardized approach to thresholds identified by the U.S. Clean Air Act at the direction of the EPA. These include continuous monitoring, tracking of leaks, and reporting of leak repair, and containment.

Web applications and specialized tools can increase an organization’s efficiencies related to HVAC-R system maintenance, improve accuracy of refrigerant inventories thus saving money, and turn manual processes into a centralized, automated work flow. Development firms who specialize in the area. They ensure compliance and reduce the likelihood of substantial fines.

Daniel Stouffer, Product Manager at Verisae, has more information about fugitive emissions management. Refrigerant Tracker makes it easy to monitor, manage, and report refrigerant gas usage across multiple locations. Learn more at: http://www.Refrigerant-Tracker.com

Free Energy Economics

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Always Rely on Professionals Proper Installation of Wind Turbines is Very Important


Always Rely on Professionals Proper Installation of Wind Turbines is Very Important

The most efficient and economical way of using wind power to light up your home is to install a windmill or wind turbine as they are also called. The current trend is to use green energy to supplement energy generated from fossil fuels to ensure uninterrupted supply and protection of the environment.

Wind turbines of different sizes are available for your different requirements. If you live in an area where the average wind speed ranges around 10 to 12 miles per hour, you can install a wind turbine to generate electricity throughout the year. Depending on your energy requirements, you can opt for the right sized wind turbine starting from 2Kw units to even 20 Kw units.

Choosing a wind turbine manufactured by a reputed maker is essential but your task does not end there. You should choose the right contractors for installation of the wind turbine. Proper installation of wind turbines is very essential because of the following reasons.
• Installation of a 42 feet or more structure is not a simple task. The installation must be perfect to ensure that there are no safety concerns. Even the smallest flaw in installation can have severe consequences.
• A wind turbine may look like nothing more than a fan attached to a long pole. However, it is a complex and delicate mechanism that can be damaged with careless handling and improper installation. This can render your entire investment totally waste.
• The fans of the wind turbine may seem to be revolving very slowly from ground level. However, the height and the weight of the fans combined with its velocity can cause a lot of damage if breakage or other malfunction occurs.
• It is common to make use of the land beneath a windmill for other purposes. If you ensure that the wind turbine is safely installed, you can set up structures under the wind turbine without any fear of accidents and injuries.
• Setting up a wind turbine for your home will ensure that your energy requirements are taken care of forever. However, this requires a high initial investment. Improper installation will mean that your entire investment goes waste without sufficient benefits. What is the point of sinking thousands of dollars into your windmill if it conks off within a few days and you have to spend more repairing a faulty installation?

Hence, you should always deal with professional wind turbine contractors who know what they are doing. How to identify reliable contractors from all those who claim to be the best? For starters, all professional contractors who take up such projects of green energy offer a free quote. They do not charge for a quote which helps you estimate the cost of the project. Rather, they would be more than happy to offer the quotes for free.

Another way to identify professional service providers is to take a look at the spares and materials they use. Professional wind turbine installers will never use counterfeit material to reduce cost.

They follow strict safety codes and comply with all professional standards at all times. The net result of dealing with such installers for your green energy requirements is that you are assured of the best service at all times.

Dave Morrow recommends Gary Pipia the owner of http://www.windpowerspecialist.com
He is an expert in electrical contracting as well as the installation of wind turbines for home or commercial use. Also an author in the best selling book, 30 DAY TOTAL BUSINESS MAKEOVER.

Article Source: http://EzineArticles.com/?expert=Dave_Morrow

Green’s Meets

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Convertor Of Solar


Convertor Of Solar

Earth Day, Giving Our Planet a Huge Birthday Party!

If you have a computer, imagine how you could make a difference!

How you say?

That is all I do, show others how to promote Earth day with a Professional Events Marketer that is sharing their knowledge specifically to get an important message out. Just imagine sending one note, or just telling a friend or colleague your business Supports Earth day!

It is not just about prestige it is about you creating value in your network. When you are seen to have a heart, this is attractive to people in all lifestyles. This can make your businesses look very good. Its attractive seeing a business you are involved with supporting a worthy cause!

Let me explain.

We have created Groups that are Non-profit just for helping with education, one is called Recycling Renegades, 10×10 at Face book and we have used many services that many do not know are there but used them strategically to spread the message about Earth Day. We are just getting the word out that Earth Day can Help Corporate create a better image.

To make it worthwhile for a businessperson to get involved, we have managed to get a great set of training on Social Traffic Media to get them interested in helping us with Earth Day.

Just look at the Fun we are having, but I have to say, it is a very serious message. Its not taken lightly as its global warming, pollution, rain forests rebuilding, forestry’s, clean ups on oil slicks and more. We have demonstrated our dedication with the work going into promoting Earth day and all the people fulling you tube channels and other Medias, just to get the word out about earth day, we are taking this serious.

Warning, it is not pretty! What is happening to this earth has been hidden and covered up, please if you have a weak stomach do not look and investigate.

Now look at all the Professionals that want to be part of this big picture and give a little time to learn better skills and Promote our Earth.

If over 2000 People see the Value, will you? Many together can make a loud voice for earth day do you not think it would be exceptional for your business to be involved in such a momentous occasion.

Get with it or be left behind, it is a simple decision!

Earth Day Birthday
Watch the Social Traffic Inc Movement
http://www.youtube.com/watch?v=LYEzx_DP8jw

Article Source: http://EzineArticles.com/?expert=Lisa_Lomas

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Go Green - China Must Also Play a Role


Go Green - China Must Also Play a Role

Our world is facing a huge crisis today in the form of global warming. Though most recognize that it is a bomb ticking away and awaiting to explode, few of us actually make an effort to change this dangerous trend. Lots of research and methods are being discovered and discussed but very few concrete steps have been taken yet. The major culprit is the industries that contribute maximum carbon dioxide and other dangerous gases to the environment. Although it is imperative that each of us do something to reduce our carbon footprint on earth, the industries and huge factories in the developing worlds should be forced to take up real concrete methods of curtailing pollution.

With rising population, the world has to increase production of materials and goods for all. This obviously calls for more and more industries in the world, which will only add more emitting pollutants to the atmosphere. The world needs to come together to work out solutions that can both save the environment and maintain economic development.

The problem of global warming represents a serious threat to the entire world. We are running out of time as warned by many scientists around the globe. People have created this problem by greatly increasing the greenhouse gases in the atmosphere; and people working together will be the only way to stop it.

As President Obama makes an effort to introduce and promote green enterprises and industries, he will face a startling fact. Most pollution is created by China and the developing world. So no matter how much the developed world reduces their carbon emission, countries like China will compensate it with more pollutants. The per capita emission has increased six times today thanks to industrial projects which do not follow minimum environmental laws and directives.

It is imperative that Chinese President Hu Jintao and the other world leaders start to outline a plan now that will be followed by most countries, particularly China, in going green in their business practices.

However, the problem facing the world is that if we tackle this problem from a micro level, we come face to face with industrialists who are trying very hard to make their business a success and increase profit. There is nothing wrong in that because more profit would mean greater investment and a stronger economy. But most of these factory/industrial owners do not take into account the bad effects of pollution due to the emissions and discharges from their units.

Scientists across the globe are insisting that the environmental costs should also be included in the production costs. But, unfortunately, the busy industrialists do not have time to take into account the social and environmental responsibilities of the company; and, hence, little to no effort is made by them to alter the situation. Forcing the overworked staff to look into ways to follow the green norms is not cost effective in the long run.

A better way to tackle the problem is to hire a Green Consultant. The Green Consultant would look into individual business practices and suggest concrete methods to reduce pollution and reduce wastage and improper use of resources. For a nominal fee the consultant would work throughout the year to move the business toward a successful GCI Green Building certification. However, because businesses differ in nature, region, demands, budget, etc., it would make sense that one approach for all may not work well.

Consult the Green Business League website to learn more about the consultant and their expertise.

Samm Parker is author of this article on Nationalgeographic.

Find more information about Global warming here.

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Cheap Flights and Climate Change - Do We Want Too Much?


Cheap Flights and Climate Change - Do We Want Too Much?

What can be done about this increasingly worrying contribution to global warming?

The most important options to reduce aircraft CO2 emissions are:

Changes in aircraft and engine technology; use of alternative fuels, such as (sustainably produced) biofuels; regulatory and operational measures such as improvements in air traffic management; economic measures such as inclusion of aircraft emissions in emission trading schemes.

But, as Giovanni Bisignani, manager of International Air Transport Association (IATA), stated: “Emissions trading schemes only make sense with efficient infrastructure. The IPCC estimates that there is 12% inefficiency in air traffic management globally: we produce up to 73 million tonnes of carbon emissions each year by aircraft flying inefficiently due to air traffic management limitations”. **

On a personal level we could ask ourselves especially in the developed world: “Do we really need to fly so frequently?” The use of telework, teleconference and video conference could be largely increased to plan work and meetings. Can’t the development of land and air transportation infrastructures be balanced better according to the real needs of people and businesses? Trains could connect cities better and more cheaply for example in Europe, where the prices are not competitive with those of many flights anymore (and night train services have been reduced if not cancelled).

Life styles do matter because if millions of people want to have cheap weekends in relatively close tourist locations, many flights are needed to satisfy their desires and consequently a lot of pollution is generated. Also, our per capita emissions could be cut also by reducing the “surplus” trips, by slowing down our life rhythms and enjoying more local attractions in our free time. Who knows? We could discover the “exotic” in our own neighborhoods without flying to the Caribbean Sea…

Furthermore the relationship between the costs and the environmental externalities (i.e. costs not included in the economy like health damages caused by pollution) needs to be considered as well: there are higher marginal impacts for short-distance flights that should be considered in prices paid by passengers.

All these political, technological and personal choices are some of the good examples needed by the developing countries to follow the 21st century’s Western society along a new sustainable path which looks like the only good alternative forward.

**”Talks to reduce aircraft global-warming emissions

For further information on Climate Change please visit the Responding to Climate Change website - http://www.rtcc.org


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Our Family’s: The 3 R’s - Our Commitment to Do More


Our Family’s: The 3 R’s - Our Commitment to Do More

So How You Do’ing? In the spirit of recycling, I thought I would use those famous words from Friends character Joey. I have shared with you in other articles ideas that my family are using to cut our carbon footprint on this precious Earth that we call home.

Reducing is always a challenge, because it goes in the face of our societal values of having more and doing more, but it is the highest form of recycling.

Re-using is something that has been natural for me through out my life. It may be challenging at times to creatively transform old household items into new uses, but this has become one of the staples of our family’s efforts to be more environmentally friendly…and save money.

Recycling has become the catch phrase for the 3 R’s, but is strictly speaking altering one thing into another. It is important that we recycle as much as we possibly can, because making consumables from recycled goods is always cheaper and better for the environment than making them from raw materials. But we should recognise too that recycling should only be used after we have reduced and re-used. For our children and their futures, we must use all the arsenal of tools embodied in the 3 R’s: reducing wherever we can, re-using everything that we possibly can, and recycling every item that our councils and recycling centres will accept.

Today I am wanted to look at those things that my family could do better:

1) Reducing excess packaging. I think this might be the most challenging to tackle; partly because a great deal of it is beyond our control. We are, I admit, large consumers of electronics (blame techie husband). Have you ever noticed how much packaging goes into one tiny piece of plastic? A memory stick that is one inch by two will most often come in a plastic (non-recyclable) package with a large cardboard inset and an information packet. I recognise that this is an anti-theft device, but aren’t there other alternatives? What about putting such items behind the counter? The other side of that is that the packaging contributes to the cost of that piece of plastic and metal. Of course, this is an issue that will require a concreted effort from consumer and most likely government intervention to address. What I can do for now is to choose to purchase my fruit and vegetables loose. I am also hoping this will cut down on both spending and waste by purchasing only what we need.

2) I am going to remember to use those little switches on the power plugs. As I mentioned, being American we do not have such things. It has been hard for me change a lifetime of habits. But with my husband’s help, I am going to use these magic little buttons more often.

3) We are going to replace all batteries with rechargeable ones. About half of our batteries are rechargeable; mostly the ones in our keyboards and mousse. But over the coming weeks, we will replace all batteries with rechargeable ones…since these are particularly toxic waste in our landfills.

4) I am going to use less water when washing dishes. I have this habit of running the water to rinse dishes as I go. The new plan is to wash everything and sit it on the counter until I am done. Then use the same pan to rinse the dishes in cold water.

5) I am going to have a spring clean out. I may be doing pretty well at re-using but I could help others to do better by donating all the stuff I am not using to Freecycle, the Islington Swap Xchange, or my local Mind shop. This will make my husband very happy as he has been complaining about my daughter’s toys for a while now.

So what can you do better? Remember though this is not about being perfect, but the little things that we can realistically do and continue to do. The things that may seem so small that you don’t think they will make a difference: things that if we all did would make a huge difference. I invite you all to share your list with me.

Terri O’Neale is the mother of six; ranging in age from 3 to 22. She has been both a working and stay-at-home mother at various times in her life. She was also a single mother for almost five years, before re-marrying the love of her life at the age of forty. Obviously, she has a life-time of training in raising a family on a tight budget. In addition to these real life experiences, she possesses a bachelors degree in health education and a minored in environmental management in her masters programme.

Terri feels strongly that this is one of the most challenging times in history for the family, but she also believes that families with the will and resolve to address the pressing issues of saving money, becoming greener, leading healthier lifestyles and spending more time with one another can endure these challenging times and come out victorious in the end.

Through Frugal Family articles, blogs, videos and social networking, she helps modern families rediscover some lost art forms such as cooking, sewing, and gardening. The goal is not to go back in time or become fanatical, but to help all families find simple and effective ways that fit into their lifestyle to make moderate changes with huge impacts. For more information, check out her blog http://frugalfam.wordpress.com/.


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Is it Green? - A Shopper’s Guide to Buying Eco-Friendly Products


Is it Green? - A Shopper’s Guide to Buying Eco-Friendly Products

Even with the economy cooling, “Green” products remain — well — if not hot, still very warm.

In a report released in February ‘09, market research firm Mintel predicts 19% growth for eco-friendly products through 2013, even though the current economic downturn is expected to negatively impact sales through this year.

But “Green” can mean a lot of different things to different people. And that produces some understandable confusion for consumers as to what is truly “Green” and what is instead “Greenwashed”.

[Greenwashing is when companies over-hype the positive environmental impact of their products or policies. Tsk-tsk.]

Each and every day we review green deals and giveaways before posting them online to ensure the products being promoted are indeed eco-friendly. Some are easy to assess, like a sweepstakes for a Prius. But many times, the green aspect of a product is not as clear-cut as it is for a hybrid car.

To help us determine what’s green and what’s not, we looked to criteria established by trusted non-profits, such as Green America, the Natural Resources Defense Council and Consumer Reports, and compiled the following rules-of-thumb:

1) Above all, use common sense. Ask yourself …

  • Is the product friendly to the planet?
  • Does it help save energy on the road and at home; conserve water; support organic and sustainable farming?
  • Is it nontoxic, recycled, cruelty-free and/or fair-trade?

2) Look for Certifications/Associations

Is the product certified or does the manufacturer have a membership association? Here is just a small sample of the many, many green certifications and associations out there. Consumer Reports “Greener Choices” website has a terrific Eco-label section which can help you sift through the meaning and relative significance of various labels.

  • Household Products — Green Seal; Certified Biodegradable
  • Cosmetics — Leaping Bunny; Campaign for Safe Cosmetics Signatory
  • Food — Organic Certification; Marine Stewardship Council; Certified Humane Raised and Handled
  • Wood — Forest Stewardship Council
  • Green Business Practices — Green America Approved

3) Read the Ingredient List

If a company or product doesn’t have certification/membership affiliations, is there some way for consumers to evaluate their green claim? For example, products that claim to be natural should include a complete ingredient list.

4) Is the Product Fair Trade Certified?

Fair trade certification ensures not only that the producer of a good is paid a fair price but also that social and environmental standards are met during production of that good. Many companies may claim their products are fair trade, but you should double check to see whether the product has actual certification from a fair trade labeling organization. In the U.S., that organization is TransFair USA (though at this time, they only certify agricultural products, like coffee and tea.)

5) Is the Product Vegan or Vegetarian?

According to a report by U.N. climate experts, animal production is responsible for 18 per cent of all greenhouse emissions, most of it emitted in the form of methane from belching cattle. Yes, that’s right — gassy cows. So shifting your purchases to vegetarian or vegan products — not only food, but items such as shoes and beauty products — can mean fewer burping Bessies and less harm to the environment.

Shoppers looking to go green are welcome to use these rules of thumb as a starting point when trying to evaluate the “greenness” of product. But in order to become true green consumers, there is no substitute for first-hand knowledge. We highly encourage shoppers to become as educated as possible on what is and isn’t considered green these days, and how they can evaluate green claims. Be forewarned — trying to decipher what’s green is not a perfect science, but the non-profits mentioned above are excellent places to start your coursework. Good luck!

Report Links:

Mintel Finds Fewer Americans Interested in Going “Green” During Recession (Feb 09)
Livestock a major threat to environment (Nov 06)

Ecobunga! (http://www.ecobunga.com) lists hundreds of deals and giveaways for eco-friendly products — everything from coupons on organic foods to sweepstakes for hybrid cars. They review every promotion before publishing it online to ensure that is indeed a bonafide green deal. Ecobunga! is pleased to have recently received the Green America Seal of Approval for socially and environmentally responsible businesses.

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